Seventy per cent of Americans plan to shop on Black Friday and Cyber Week sales, with 55 per cent participating in Amazon Prime Big Deal Days.
Most shoppers focus on personal purchases during these events.
Additionally, 58 per cent see fall and winter sales as a chance to complete holiday shopping, 46 per cent target specific items, and 40 per cent stock up on household essentials.
Most shoppers focus on personal purchases during these events.
Additionally, 58 per cent see fall and winter sales as a chance to complete holiday shopping, 46 per cent target specific items, and 40 per cent stock up on household essentials.