Scandi Girls Are Always Setting Trends—5 They’re Especially Into Right Now

If you’ve ever glanced at a street style roundup, you’ve definitely encountered a familiar scene: Thora Valdimars and Jeanette Friis Madsen strolling side by side looking impossibly cool. Considering Copenhagen’s ability to set the trends, it’s no coincidence that both ladies are Danish. Aside from being the reigning queens of Scandi street style, Valdimars and Friis Madsen are the talented designers behind one of my favorite Danish brands: Rotate Birger Christensen. Since they’re entrenched in the Copenhagen fashion landscape both behind the scenes and in front of the camera, I thought they’d be the perfect people to tap for Scandi-approved spring style tips.

I’ve attended Copenhagen Fashion Week three times now, and Rotate is reliably the show with the highest energy and best dance party vibes. The brand’s most recent show for F/W 20, of course, was no exception. But before we delve into fall, we’re excited to talk about what’s right in front of us: spring trends. Valdimars and Friis Madsen told us their three best style tips for this season, and you’d be wise to take notes.

In keeping with the theme, I’ve also included pieces by Rotate as well as several other Scandinavian brands that show at Copenhagen Fashion Week—including Rains, Ganni, Stine Goya, Remain Birger Christensen, and Munthe.

“For spring, our key color is definitely orange,” Valdimars and Friis Madsen told Who What Wear. “We feel like it’s been kind of a forgotten gem, which is ready to be truly brought out in the sun and on the dance floor. In general, we will both be wearing a lot of bright colors this season: purple, orange, yellow.”

“Danish women are becoming more and more daring, so we believe we will see a lot of leather trench coats,” Valdimars and Madsen told us. “We’ve already been through multiple variations of the leather jacket, so we feel it’s time to make it more dramatic.”