The Lineup is a monthly series where we’re giving you an inside peek at the beauty lineups of cool fashion people, editors, makeup artists, hairstylists, and estheticians—all the people we trust the most. Get ready for a behind-the-scenes look at all the can’t-live-without products that make their worlds go ’round.
Ah, Summer Fridays. It’s one of my all-time favorite brands, a beautiful escape into a carefree, sunny wonderland where self-care and skincare coalesce. I’ve always loved its focus on easy, breezy, natural beauty—everything from the clean formulas, minimalist and sustainable packaging, and ethereal aesthetic. I’ve also been a fan of its co-founder, Lauren Ireland (writing this article felt like a serendipitous assignment!), who’s living proof that you can balance many things at once with grace, but I wanted to know how.
“Wellness as a whole has been a love of mine for as long as I can remember, and I really valued the love and care I showed my mind and body, so that has led to a career surrounding self-care,” Ireland says. For her, that means prioritizing wellness habits, many of which are free. “Protect yourself in the sun, drink water, move your body, take a daily probiotic, avoid picking at your face, and practice daily gratitude,” she advises. “I think when we feel full on the inside, we look even more glowy on the outside.”
How else does Ireland fill herself up? Makeup and skincare. “While I obsess over products, I crave simplicity, which led to my love for finding (and now, creating!) products that are easy and effective,” she says. I approach my own beauty routine in the same way and can’t help but mention that my desert-island skincare product, the Summer Fridays Jet Lag Mask ($49), is also Ireland’s. “It’s truly the most versatile, ultra-hydrating product that I use in so many different ways. We sell one every two minutes!” To see more of Ireland’s must-have products, keep scrolling.
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