US holiday retail sales are projected to grow by 2.3 to 3.3 per cent in 2024, totalling $1.58 to $1.59 trillion.
E-commerce is expected to rise by 7 to 9 per cent, reaching $289 to $294 billion.
Slower sales growth, compared to last year’s 4.3 per cent increase, is due to factors such as inflation, rising credit card debt, and reduced pandemic savings.