The ASEAN-6 countries—Singapore, Malaysia, Thailand, Vietnam, Indonesia and the Philippines—can substantially expand their e-commerce exports by 2028, a recent report by AWS and Access Partnership said.
Assuming the current pace of e-commerce adoption and export, the countries’ B2C e-commerce export revenue is projected to reach $30.4 billion in 2028, with MSMEs capturing 48 per cent of this value.