Gap is partnering with LA-based brand Cult Gaia on a 35-piece holiday collection launching October 10.
Blending Gap’s essentials with Cult Gaia’s modern, sculptural designs, the collection features statement pieces like sleek outerwear, mini dresses, and gold hardware accents.
The campaign celebrates femininity, starring model Tina Kunakey and others, shot by Louise and Maria Thornfeldt.