Author: The Secret Butterfly

In honor of Juneteenth, we’re taking cues from the #NewBlackFriday initiative, which encourages shopping Black-owned businesses for your product and service needs to tactically address systemic economic...

We love discussing perfume here at Who What Wear, and it’s no secret that popular olfactory notes like vanilla, rose, gardenia, and lily of the valley make up some of our favorite (and, historically, the most...

There’s nothing that excites me more during a shopping session than uncovering a chic item with a surprisingly affordable price tag. While we cover these treasures on the regular here at Who What Wear, I wanted to...

I won’t bore you with a Miranda Priestly quote, but there’s so much more to summer prints than florals. I certainly am a proponent of the classic pattern, but I decided to check in on everyone’s favorite...

I consider myself a beauty guinea pig. I will try any skincare, makeup, or hair product highly touted by friends, influencers, or celebrities at least once. (I even cut my own hair last month.) If there isn’t a free...