BCG foresees a ‘measured’ holiday cheer for US retailers despite signs of strong consumer spending.
While 28 per cent of consumers plan to spend more than they did last year, 27 per cent plan to spend less.
Consumer sentiment has fallen over the last two years.
Geopolitical tensions, global conflicts and the upcoming presidential election are creating a split-attention milieu for US consumer.
While 28 per cent of consumers plan to spend more than they did last year, 27 per cent plan to spend less.
Consumer sentiment has fallen over the last two years.
Geopolitical tensions, global conflicts and the upcoming presidential election are creating a split-attention milieu for US consumer.
