Simply put, it’s our job to find the best beauty products out there for you. From the newest serum to the hottest lipstick color to the dry shampoo that will change your life, we will find it, test it, and let you know what we think. We’re not complaining—it’s a pretty fun gig, and we’ll volunteer to be beauty guinea pigs any day.
But one of the cool things to come out of this is finding out what products you’re loving and buying. It helps us figure out what you want to learn more about and what you’re into so we can bring even more personalized recs to you.
Because we share a lot of our favorites with you every single day, we recognize it might be hard to keep up. So we’ve decided to put together a handy weekly list of what we love and what you love. Consider this a CliffsNotes, one-stop shop of what’s really trending and worth adding to your cart at this very moment.
This week, we’re looking at all the products that can make upgrade your eye makeup looks. Do you have a product that we missed? We’d love to know. Send us a DM.
This gel formula is highly pigmented, long-lasting, and crease-resistant. It’s so easy to apply—just put a dab on directly onto the lids and blend with a finger.
Tom Ford’s compact palette comes with everything you need to create various eye makeup looks. Of the four shades, there is a sheer sparkle, satin, shimmer, and matte option.
This eye shadow stick has staying power and lasts for up to eight hours. And it comes in a variety of shades from nudes and neutrals to pinks to metallics.
For fans of the natural look, Chanel’s eye shadow palette gives you that perfect no-makeup makeup look. And it really has it all—matte and shimmery finishes and colors that can act as a base, highlighter, and liner.
With over 24,000 ratings and 4.5 out of 5 stars on Amazon, Julep’s eye shadow stick comes highly recommended. The highly pigmented shades glide one easily and are waterproof. They go on like a cream but have a powdery finish when dried.
This mini eye shadow palette is just so easy to take with you when you’re traveling or just on the go. It features matte, satin, and glitter finishes in different shades so you can create a bunch of looks for day and night.
If you’re looking for that intense eyeliner look, try this Kohl pencil. The formula is enriched with oils and waxes so it glides on easily and doesn’t irritate.
I love a retractable eyeliner pencil because you don’t need a sharpener. This one is intensely pigmented so it goes on like a liquid eyeliner.
And speaking of liquid eyeliners, this one from Maybelline is beloved by readers and editors. It’s designed to avoid any skipping so you can line your eyes effortlessly, which is actually perfect for newbies.
My favorite type of eyeliner is a gel formula because it’s practically foolproof. This new one from Hourglass is so easy to apply and it doesn’t smudge or fade at all. I love that it’s long-lasting, too. Whenever I’ve worn it, it’s stayed in place all night long.
Urban Decay’s ultra-creamy pencil is made with hydrating vitamin E, jojoba oil, and cottonseed oil. It’s easy to blend and it doesn’t budge once it’s set.
Stila’s liquid eye liner is another cult-favorite product. It features a thin, marker-like tip so you can apply the product with precisely and you won’t have to redo it over and over.
If you look at the number of ratings this mascara has on Amazon, you might have to look twice, but it’s true—it has over 243,000 ratings and 4.5 out of 5 stars. I think we can call this a viral product. The mascara defines and separates, leaving your lashes plumped up.
Here’s another Internet famous mascara that lives up to the hype. Maybelline’s mascara builds so much volume and length, thanks to bamboo extract and fibers.
If you want those long, fanned-out lashes, this mascara will do the trick. It volumizes and lengthens while also conditioning the lashes.
My co-workers rave about this clean mascara. They love that it defines and thickens their lashes with just a few coats. It’s also infused with waxes, aloe extract, and avocado oil to condition and nourish.
I mean, we can’t forget this iconic mascara. For intense color and long, big, and curled lashes, this one never fails. The unique hourglass brush shape ensures that every lash is coated.
Lash Star’s mascara is my favorite one of the moment. I just can’t get enough of it. It manages to define and plump my lashes and keep them lifted for a long time, which is no easy feat since my sparse lashes can be easily weighed down by mascara formulas.
