FILA Holdings has officially changed its name to Misto Holdings to better reflect its diverse global brand portfolio, including FILA, Titleist, and FootJoy.
The new name, meaning harmony and diversity in Italian, supports its strategic vision for growth.
With new core values and a refreshed website, Misto aims to drive innovation, synergy, and global expansion across its brands.
The new name, meaning harmony and diversity in Italian, supports its strategic vision for growth.
With new core values and a refreshed website, Misto aims to drive innovation, synergy, and global expansion across its brands.