Frasers Group is expanding its partnership with MAP Active to launch Sports Direct in India, the Philippines, Thailand, Vietnam, and Cambodia, while growing further in Indonesia.
The long-term plan targets over 350 stores, combining Sports Direct’s brand strength with MAP Active’s regional expertise to set new standards in sports retail across southern Asia.
The long-term plan targets over 350 stores, combining Sports Direct’s brand strength with MAP Active’s regional expertise to set new standards in sports retail across southern Asia.
