I Just Built 5 Expensive-Looking Outfits from ASOS and H&M

We fashion editors are often asked about how to curate the perfect wardrobe, and the answer is often the same: versatility. In an ideal world, your wardrobe should include some timeless, premium pieces mixed in amongst more affordable trend-led items (extra points for any vintage and secondhand pieces you can wear). This mix of brands and price points will help your clothing will reflect your personality, and above all else, dressing in a way that is true to you is what makes fashion fun.

That being said, I totally understand the appeal of building a capsule wardrobe from just one store. First of all, it’s an effective use of your time. (No one wants to traipse around the shops or endlessly scroll through every new-in section.) And secondly, pieces from the same store tend to look seamlessly pulled together as we know all too well that a brand’s honed aesthetic can make or break your chances of shopping success. Two of the brands that we spend the most time looking at are ASOS and H&M. The sites are veritable treasure troves of new-in pieces ranging from affordable takes on runway trends to everyday basics, so there’s an overwhelming amount to sift through. That’s where we step in. Below, I’ve assembled five expensive-looking outfits that are guaranteed to work for every occasion in your social calendar.