A record 202.9 million US consumers shopped from Thanksgiving to Cyber Monday, surpassing last year and NRF forecasts.
In-store traffic rose to 129.5 million and online shoppers climbed to 134.9 million, with Cyber Monday drawing 75.9 million.
Average spending reached $337.86, the highest since 2019.
NRF expects holiday spending to top $1 trillion as most shoppers continue buying through December.