The total revenue of Vietnam’s top five e-commerce platforms—Shopee, Lazada, TikTok Shop, Tiki and Sendo—reached $12.51 billion in 2024—a 37.36-per cent increase YoY, Metric’s 2024 Online Retail Market report showed.
The total product consumption reached 3.421 billion items—a 50.76-per cent rise YoY.
The number of online shops with orders on these platforms dropped by 20.25 per cent YoY last year.
The total product consumption reached 3.421 billion items—a 50.76-per cent rise YoY.
The number of online shops with orders on these platforms dropped by 20.25 per cent YoY last year.