UK’s ASOS sees profit rebound in FY25 even as sales & GMV decline

ASOS Plc has delivered a stronger profit performance in FY25 despite a 15 per cent revenue drop and a 12 per cent fall in GMV.
It was supported by higher full-price sales, tighter inventory control and a 370-basis-point rise in adjusted gross margin.
Adjusted EBITDA jumped over 60 per cent, while losses narrowed.
ASOS enters FY26 focused on customer re-engagement and further margin expansion.